Spread Loving Hugs – It Reduces Cold!

Serious Science | Discover

healing hugs

Hugging is beneficial in many ways – it improves relationships, reduces stress, and is just plain fun. Well, here’s another plus to add to the list: according to this study, hugging can actually reduce the severity of the common cold. And before you start complaining, no, this isn’t your typical retrospective correlation study. First, the researchers surveyed over 400 adults about their perceived social support and how many hugs they received each day over two weeks. Then, they exposed the subjects to the common cold virus and quarantined them for almost a week while watching for symptoms. They found that people who got more frequent hugs prior to getting sick had a less-severe illness and recovered faster. So this flu season, protect yourself: hug someone! (Just not someone who has the flu.)

Does Hugging Provide Stress-Buffering Social Support? A Study of Susceptibility to Upper Respiratory Infection and Illness

“Perceived social support has been hypothesized to protect against the pathogenic effects of stress. How such protection might be conferred, however, is not well understood. Using a sample of 404 healthy adults, we examined the roles of perceived social support and received hugs in READ MORE at:


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